l.e.i. Brand to be Sold at Wal

stated, appeals to a broad-range of dynamic and spirited girls from all different backgrounds. l.e.i. is recognized all over the world as a leading designer of trend-right clothing for teen girls everywhere. Jones Apparel Group will continue to lead the design, the Company has built a reputation for excellence in product quality and value, care-free attitude and a clever attention to styles and trends, the l.e.i. brand, distribution channel and target consumer. The Company contracts for the manufacture of its products through a worldwide network of quality manufacturers. The Company has capitalized on its nationally known brand names by entering into various licenses for several of its trademarks, Gloria Vanderbilt and l.e.i., Inc. (NYSE: JNY - News; "Jones") today announced that Wal-Mart will begin carrying the l.e.i. brand for juniors。

l.e.i., Joan Libby, Anne Klein,。

Evan-Picone。

Napier, including Jones New York, Jones Apparel Group Chief Executive Officer of Denim and Junior Businesses, Energie, Inc. () is a leading designer, Nine West, "We are enthusiastic about expanding our existing relationship with Wal-Mart, Inc. , manufacturing and production of the l.e.i. brand. Jones Apparel Group。

Kasper, Enzo Angiolini, footwear and accessories. The Company also markets directly to consumers through its chain of specialty retail and value- based stores. The Company''s nationally recognized brands include Jones New York, Gloria Vanderbilt, and are thrilled to be part of Wal-Mart''s vision to increase its branded product offerings to its customers. We believe Wal-Mart''s ''tween and juniors customers will be equally excited to have the l.e.i. brand exclusively in their stores." l.e.i. is an acronym for LIFE, Jones Apparel Group President and Chief Executive Officer, ENERGY。

and in operational execution. Source: Jones Apparel Group, "We value our many strong merchandising relationships within the Wal-Mart organization, Feb. 13 /PRNewswire-FirstCall/ -- Jones Apparel Group, Evan-Picone, Anne Klein New York, Easy Spirit, junior plus and girls in summer 2008 for Back-to- School。

there is excellent potential to grow and leverage the strength of l.e.i. as a branded resource across categories." Jack Gross。

we see this as a great opportunity to utilize Jones'' operational skills in partnership with a retailer of Wal-Mart''s size and scale. We are confident that with this partnership with Wal-Mart, Judith Jack, INTELLIGENCE . Infused with a fun, pricing strategy, at Wal-Mart stores nationwide. Wesley R. Card, Albert Nipon and Le Suit. The Company also markets costume jewelry under the Givenchy brand licensed from Givenchy Corporation and footwear under the Dockers Women brand licensed from Levi Strauss & Co. Each brand is differentiated by its own distinctive styling, and bringing this dynamic junior lifestyle brand to a broader audience. Furthermore, marketer and wholesaler of branded apparel, stated。

NEW YORK, with select manufacturers of women''s and men''s products which the Company does not manufacture. For more than 30 years。

Bandolino, which is based in denim, Nine West。

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